the secret ingredient

here’s a picture of a billboard that sits outisde the supermarket down the street.  but...  what’s with the cat?  nice set huh?

jay leno had this section of his show where he would go through news headlines and ads and highlight some that were so stupid they would make to laugh to tears.  an example is posted on youtube at http://www.youtube.com/watch?v=PwaVsLKPZ5w.  

then there’s this movie called beerfest (http://www.imdb.com/title/tt0486551/) where these guys trained to compete in a beer drinking competition by drinking ram’s piss.

so “what’s with the cat” you ask?  well maybe it’s the secret ingredient.  maybe it’s just the product of a terrible horrible stupid advertising decision.  or maybe it’s a tip on how to build your stamina to drink a lot of bishoff beer.  you be the judge...